The Art of Logo Design

THE ART OF LOGO DESIGN

We at Cosanostra see logo design as a fundamental asset to any company.┬áIt should evoke a reaction, a perception and an emotion. A logo identifies a business in it’s simplest form via the use of a mark of icon, often confused with branding or identity as designers we understand we can form the foundation of a brand but not make it – this is down to its audience.

When we undertake a logo design we love to delve into the ethos of the business and understand its personality. Once we have established a clear vision of how we need to represent the business we commence the creative execution. Typography in our studio is crafted and not just typed.

The examples above show the outcome from our proven formula of logo design. Each logo stimulates a unique reaction, perception and emotion – resulting in a selection of distinctive individual logos. To see further examples of our logo design, click here: https://www.cosanostradesign.com/logos/

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